THINK OUTSIDE THE BOX, I hear people say. It has become a trite concept, not only because it is so often repeated ad nauseum, but because so many of the people to whom the directive is aimed weren’t even initially thinking INSIDE the box. The idea, as commonly understood, is to encourage people to solve problems by forgetting about typical resolutions and coming up with creative solutions. “Creativity,” said Albert Einstein, “is seeing what others see and thinking what no one else ever thought.” But that’s a tall order for most people. Plus, overthinking can be an enemy of creativity, particularly when it is actually inspiration that is needed to come up with new concepts. The idea of thinking outside the box is on the right track by implying that getting rid of the confining box might well allow some new approaches to magically come into view. But the cast of characters is important. There’s not much point in asking a myopic worker to suddenly exhibit extraordinary vision. That may result in more questions than answers, but if it’s a good question, that could lead eventually to a good answer. Yet, if there’s supposedly ‘no such thing as a stupid question,’ what kind of questions do stupid people ask?
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